Client
Barretstown - a camp for ill childrens
6
weeks
Context
University project – not been used in real life
I have been in contact with the NGO
- Pain point : The current logo is out-dated and need to be modernize. It doesn’t talk to the current audience, especially donators and volunteers. The communication strategy is not coherent between media/support and there is no clear identity.
- Solution proposed : Redesign the logo (based on the existing). Define a clear and coherant communication strategy. Design sample media
Wish to know more about this project ?
Here a detail presentation of the project, from the research, to the final version passing by all the development and reflexion !